The allure of Audemars Piguet (AP) watches is undeniable. Their intricate designs, meticulous craftsmanship, and prestigious reputation make them highly sought-after status symbols. However, this desirability also makes them prime targets for counterfeiters. The market is flooded with fake Piguet watches, preying on unsuspecting buyers eager to own a piece of horological excellence without the hefty price tag. This article serves as a comprehensive guide to help you identify fake AP watches, understand the risks associated with purchasing them, and ensure you invest in a genuine timepiece.
Why are Fake Piguet Watches So Prevalent?
The popularity of Audemars Piguet stems from several factors: Exquisite Craftsmanship: AP is renowned for its intricate movement designs, hand-finished components, and exceptional attention to detail. This craftsmanship, of course, is impossible to replicate accurately in a counterfeit. Luxury Brand Status: Owning an AP watch signifies success and sophistication. The brand is associated with prestige and exclusivity, making it a desirable accessory for those seeking to project an image of affluence. High Resale Value: Genuine AP watches often retain or even appreciate in value over time, making them attractive investments. Counterfeit watches, however, are worthless. Limited Production: Many AP models are produced in limited quantities, further driving up demand and desirability, and consequently, creating a larger market for fakes. These factors combine to create a lucrative market for counterfeiters who capitalize on the brand's appeal, offering cheaper imitations to unsuspecting buyers.
The Risks of Buying Fake Piguet Watches
Purchasing a fake AP watch carries significant risks: Financial Loss: Counterfeit watches have little to no resale value. You're essentially throwing your money away on a worthless imitation. Inferior Quality: Fake watches are made with cheap materials and substandard manufacturing processes. They are prone to breaking down quickly and will not provide the accuracy and reliability of a genuine AP. Ethical Concerns: Buying counterfeit goods supports illegal activities, including organized crime and intellectual property theft. Reputation Damage: Wearing a poorly made fake watch can damage your reputation and credibility if detected. Difficulty with Repairs and Servicing: Genuine Audemars Piguet watchmakers will refuse to service counterfeit watches, leaving you with a non-functional timepiece.
Key Indicators of a Fake Piguet Watch: A Detailed Inspection Guide
Identifying a fake AP requires a keen eye and attention to detail. Here's a comprehensive checklist to guide your inspection:
1. The Price is Too Good to Be True:
This is the most obvious red flag. Audemars Piguet watches are luxury items and command high prices. If a deal seems significantly below market value, it's almost certainly a fake. Research the average price of the specific model you're interested in before making any offers.
2. The Dial Inspection:
Font and Lettering: Examine the font used for the AP logo, model name, and other markings on the dial. Genuine AP watches use precise and consistent font styles. Counterfeits often have inconsistencies in font size, spacing, and alignment. Clarity and Sharpness: The printing on a genuine AP dial will be crisp, clear, and sharp, even under magnification. Fake dials often have blurry, smudged, or uneven printing. Markers and Indices: Check the alignment and finish of the hour markers and indices. They should be perfectly aligned and securely attached. Look for imperfections such as crookedness, glue residue, or uneven spacing. Date Window: Examine the date window. Genuine AP date windows are precisely cut and the date numerals are sharply printed. Counterfeits often have poorly cut date windows with misaligned or blurry numerals. Some AP models feature a cyclops lens over the date window; verify its magnification is correct and the view is clear and undistorted.
3. The Movement: The Heart of the Matter
Exhibition Case Back: Many AP watches have exhibition case backs that allow you to view the movement. If the watch doesn't have one that is supposed to, it is certainly a fake. Movement Finish: Genuine AP movements are meticulously finished with intricate decorations such as Geneva stripes, perlage, and anglage. Counterfeit movements often lack these decorations or have poorly executed imitations. Movement Markings: Look for the Audemars Piguet logo and movement caliber number on the movement. These markings should be clear and precise. Ticking Sound: AP movements are known for their smooth and quiet operation. A loud or irregular ticking sound is a strong indicator of a fake. Jewels: Check for the presence of jewels (synthetic rubies) in the movement. Jewels are used to reduce friction and wear. The number and placement of jewels should correspond to the specifications of the genuine movement. Balance Wheel: The balance wheel is a crucial component of the movement. In a genuine AP movement, the balance wheel will oscillate smoothly and consistently. In a fake, the balance wheel may appear wobbly or irregular.
4. Case and Bracelet: Material and Construction
Material Quality: Genuine AP watches are made from high-quality materials such as stainless steel, gold, platinum, and titanium. Counterfeits often use cheaper metals with inferior finishes. Case Finish: The case should have a smooth, consistent finish with sharp, well-defined edges. Look for imperfections such as scratches, dents, or uneven polishing. Bracelet/Strap Quality: The bracelet or strap should be well-made and comfortable to wear. The links should be securely connected and the clasp should function smoothly. Examine the stitching on leather straps for evenness and quality. Weight: Genuine AP watches are typically heavier than counterfeits due to the use of high-quality materials.
5. Engravings and Markings: Accuracy and Precision
Case Back Engravings: Examine the engravings on the case back, including the model number, serial number, and brand markings. The engravings should be crisp, clear, and deeply etched. Crown and Pushers: The crown and pushers should be properly aligned and easy to operate. The AP logo should be clearly engraved on the crown.
6. The Royal Oak's Iconic Bezel:
The Royal Oak���s distinctive octagonal bezel, secured with eight hexagonal screws, is a hallmark of the brand. Inspect: Screw Alignment: The screws should be perfectly aligned, with the slots facing the same direction. This is extremely difficult to replicate perfectly in a counterfeit. Screw Quality: The screws should be made of high-quality metal and securely fastened. Look for imperfections such as loose screws or stripped screw heads. Bezel Shape: The octagonal shape should be precise and well-defined. Counterfeits often have slightly distorted or uneven bezels.
7. Authenticity Papers and Packaging:
Warranty Card: A genuine AP watch comes with a warranty card that is properly filled out and stamped by an authorized dealer. Verify the dealer's authenticity. Packaging: The watch should be packaged in a high-quality box with all the appropriate documentation. Counterfeit packaging is often flimsy and poorly made. Matching Serial Numbers: The serial number on the warranty card, the watch case, and any accompanying paperwork should match.
8. Seek Expert Authentication
When in doubt, consult a reputable watch appraiser or authenticator specializing in luxury timepieces. These professionals possess the knowledge and tools to accurately assess the authenticity of a watch.
Where to Buy Genuine Audemars Piguet Watches
To avoid the risk of purchasing a fake, buy your AP watch from: Authorized Dealers: Authorized dealers are the most reliable source for genuine AP watches. You can find a list of authorized dealers on the Audemars Piguet website. Reputable Watch Retailers: Some reputable watch retailers also sell genuine AP watches. Be sure to research the retailer's reputation and authenticity policies before making a purchase. Audemars Piguet Boutiques: Buying directly from an AP boutique ensures you're getting a genuine product.
FAQ About Fake Piguet Watches
Q: How can I tell if an Audemars Piguet Royal Oak is real? A: Focus on the eight screws on the bezel ��� their alignment and quality. Check the dial for font accuracy, clarity, and proper marker placement. Examine the movement through the exhibition case back (if present) and verify the finish and markings. Finally, ensure the paperwork and packaging are authentic. Q: What is the price range of a genuine Audemars Piguet watch? A: AP watches typically start around $20,000 and can easily exceed $100,000 depending on the model, materials, and complications. Q: Can I trust online marketplaces to buy AP watches? A: Exercise extreme caution when buying from online marketplaces. Many listings are for fake watches. Only buy from sellers with impeccable reputations and offer guarantees of authenticity. Thoroughly inspect the watch before finalizing the purchase. Q: What should I do if I suspect I've purchased a fake AP watch? A: Contact the seller immediately and request a refund. If the seller refuses, file a dispute with your credit card company or payment provider. Report the seller to the authorities and consider consulting with a lawyer. Q: Are there any AP models that are more frequently counterfeited? A: Yes, the Royal Oak and Royal Oak Offshore models are the most frequently counterfeited due to their popularity and iconic design. Be particularly vigilant when purchasing these models. Q: Can a jeweler tell me if my AP watch is real? A: While a jeweler might be able to identify a poorly made fake, it's best to consult with a watch appraiser or authenticator specializing in luxury timepieces for a definitive assessment. Many jewelers lack the specialized knowledge required to authenticate high-end watches.
Conclusion
The allure of Audemars Piguet watches is strong, but it���s crucial to approach a potential purchase with caution. By understanding the risks associated with fake watches and carefully inspecting the timepiece using the guidelines outlined above, you can significantly reduce the chances of being deceived. Remember, if a deal seems too good to be true, it probably is. Invest in genuine craftsmanship, ethical practices, and lasting value by purchasing your AP watch from reputable sources. The satisfaction of owning a genuine Audemars Piguet, backed by its legacy of horological excellence, is well worth the investment.
